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Do Good Business


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Join the UGBA

The Ujima Good Business Alliance is open for membership.

Ujima Good Business Alliance is committed to advancing social and economic justice through the private sector. When you join the Ujima Good Business Alliance, we help you build sustainable business practices that align with your values, and access the resources you need to grow. 

Rewrite the Rules

We are rewriting the rules for our local economy, inspired by grassroots organizing principles, small business and cooperative leadership, and the lived experience of working class residents of color.

What are our standards?

36 enterprise practices across 8 categories, designed to ensure that businesses we invest in together reflect the values and goals of Boston's working class neighborhoods of color. 

Why standards?

Ujima’s Good Business Certification helps shift our collective spending and support away from businesses that are harming our communities and the earth, and towards businesses building a community economy that we nurture and grow.

How does the certification work?

The standards are approved and updated by Ujima’s voting members. Businesses interested in joining the Ujima Business Alliance (UGBA) are evaluated by Ujima’s Community Standards Committee to ensure companies are in compliance with our standards. In the UGBA, businesses are eligible for benefits like access to capital, technical assistance, customer loyalty, sales advocacy, and public support.

Ujima Good Business Categories

As a new community experiment to build a People's Economy in Boston, the success of Ujima depends on the participation and good faith effort of all of its stakeholders. 

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Women, people of color, and women of color in particular are disproportionately excluded from opportunities for business ownership. Enterprises owned by underrepresented entrepreneurs help growth wealth, jobs and resilience in working class communities of color.

Minimum wage laws do not ensure the full-time workers can meet their basic needs, and the number of “working poor” - especially amongst women of color - continues to grow in America. Living wages with benefits and equitable compensation policies can help reverse this trend.

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The lack of employee voice in decision making can create negative workplace environments that are unhealthy for both workers and managers. Structures that empower employees in relevant decisions tend to increase worker satisfaction and overall business efficiency.

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Businesses can play a vital role in transforming the racial health gap, by committing to practices that support the health and wellbeing of their workers and families.  

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Business that produce goods or provide services for local consumption are responsive to community needs and help build economic resilience in Greater Boston.

Businesses can help strengthen the economy by prioritizing local, socially responsible contractors, suppliers, service providers and other vendors. 

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The consequences of global climate change and pollution most negatively impact working class residents and communities of color. Social enterprises can challenge this tide by transitioning to ecologically responsible practices.

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Firms without practices for community participation are at higher risk for making decisions that alienate customers and harm their communities. Firms that incorporate consumer governance or maintain robust feedback channels will be better businesses. 

Ujima Good Business Standards

Community Standards Committee
  • Plan & Govern
    Attend our Weekly Meetings Online Join a Member Team Join as a Grassroots Partner
  • Attend
    Check out all upcoming events in our calendar Neighborhood & Citywide Assemblies Workshops #BlackTrust: Ujima's Chuck Turner Arts & Lecture Series Parties/ Arts & Cultural Events COVID-19 UPDATE: We have temporarily transformed Ujima's ATTEND page into ATTEND/COVID-19 where we have highlighted a few informational and material resources in the FEATURED RESOURCES section at the top of the page.
  • Finance
    Invest in the Ujima Capital Fund Support Ujima Project Infrastructure Join the Ujima Timebank
  • Organize
    Support the Ujima Business Alliance Support Grassroots Partners' Campaigns Help Create & Participate in Consumer Activist Campaigns
  • Study
    Check out our "Study" page Come to #UjimaWednesday Workshops Learn from past Ujima Lectures
  • Collaborate
    Partner with us
  • Arts & Culture
    Join the Arts & Cultural Organizing team, which meets every 1st Wednesday 7:15pm Tell our own stories: Please email if you're interested in any of these storytelling opportunities.
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